Fresh conversations
Use fresh conversations to make social media lead generation specific, explainable and actionable for the person reviewing it.
Social lead generation
Find buyers before they ever fill out a form.
Discover people publicly requesting recommendations, comparing products and describing urgent problems your business solves.
Analyse your websiteFresh conversations
Buyer-intent qualification
Original source links
Opportunity pipeline
Inside social lead generation
The job this feature should do for your team.
Discover people publicly requesting recommendations, comparing products and describing urgent problems your business solves. The output should be a decision-ready record with its source, match reason and next action—not another inbox of unexplained alerts.
From detection to a decision
- 1. Capture the complete conversation.
- 2. Assess fit, intent and freshness.
- 3. Remove duplicates and reviewed results.
- 4. Show the evidence needed to act.
How the feature works
How social lead generation becomes useful sales context.
Buyer-intent qualification
Use buyer-intent qualification to make social media lead generation specific, explainable and actionable for the person reviewing it.
Original source links
Use original source links to make social media lead generation specific, explainable and actionable for the person reviewing it.
Opportunity pipeline
Use opportunity pipeline to make social media lead generation specific, explainable and actionable for the person reviewing it.
Configuration guide
Set up social media lead generation around decisions your team can make.
Describe the decision
Define which buyer, problem and stage make social media lead generation actionable.
Inspect the evidence
Confirm why each result matched before it enters the pipeline.
Improve from outcomes
Keep, reject and track opportunities so future ranking gets sharper.
Frequently asked questions
Useful answers about social lead generation
What is social media lead generation?+
social media lead generation is the process of identifying people or companies whose public behaviour shows a relevant need. Kaalie focuses on attributable conversations—questions, comparisons, complaints and requests—rather than an unexplained account-level probability.
Which signals should I monitor?+
Start with the language buyers use when the need becomes urgent: “recommend”, “alternative”, “switching from”, “looking for”, “how do I” and direct descriptions of the problem. Add competitor names and category terms, then remove phrases that repeatedly produce weak matches.
How does Kaalie reduce irrelevant results?+
A keyword match is only the first filter. Kaalie checks the surrounding conversation, the type of intent, recency, product fit and promotion risk. Duplicate URLs and previously reviewed posts are suppressed before the opportunity feed.
How quickly should I respond to a strong signal?+
Respond while the discussion is active, but do not sacrifice relevance for speed. Read the thread, answer the actual question, disclose your relationship to the product when appropriate and avoid dropping a link without useful context.
Can I reply on the original platform?+
Yes. Every opportunity keeps its source link. Kaalie can prepare a draft and supporting context, while you decide what to publish and continue the conversation where it began.
What uses a Kaalie credit?+
Discovery, deduplication and reviewing previously found conversations should not consume paid action credits. Credits are intended for higher-cost actions such as prospect enrichment and AI-assisted responses; final launch limits will be stated clearly on the pricing page.